We were awarded this POPAI for our Wickes Bosch drill standee. Wickes asked us to produce a 3D standee that created a WOW factor in store, driving footfall surrounding and sales of the new product.
POPAI Judges’ comments:
A strong design in terms of balance and overall shape, there is no question that this display delivers real standout and WOW in-store. Delivering a good representation of the product, materials choice and ease of assembly both impress. Clearly designed to sit well in a 360-degree location, there is little doubt that the finished display would encourage store teams to place it in high footfall locations - driving visibility as a result.”